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Measure Twice, Cut Once

We all know the old saw, measure twice and cut once. The thrust is obvious, take your time determining what it is you want to do before going at it. Often, when we take that cut too quickly or without thought, it is not possible to make an easy change if we were wrong in that initial action.

The concept applies all across your business from the very get go when you thought about and planned to start up the business to the ongoing activities that are a part of your daily business operation.  With so many things “on our plate”, it is very tempting to take action so as to put something behind you and move on to the next item. It is also very tempting to hurry through things we do not like to do but must get done. If a task is tedious and seemingly not rewarding, we just do not like to put a lot of effort into the task.

However, those small things, those boring tasks, carry with them some risk. If something is overlooked or not done correctly, it can cause much larger problems down the road when it is finally noticed. If you do not catch it yourself, you also run the risk of being caught out by a regulator or, worse, a client.

Superior, attentive service is what sets a business apart from competitors. If that service is lacking, as when one omits a necessary step or fails to review a document for filing or delivery, clients who notice that mistake will NOT feel special in a good way. Knowing that they do not have your full attention may be the spur to move them to a competitor who may offer something better. 

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